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If one collection went easy on colours, playing up a few shades
on a white backdrop, the other was extravagant with a myriad of
hues on its palette. But none succeeded in impressing too much on
day two of the Wills Lifestyle India Fashion Week (WIFW)
Thursday.
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The big, fat, conventional Punjabi weddings should be
passй if the 'designer' plans of a Canada-based wedding
planner company bear fruit in the state. Announcing the launch of
Flick, an exclusive designer wedding management and theme-based
corporate events company, here Thursday, its director Gursimran
Bhullar said the firm would create concepts and execute these for
people who did not want conventional weddings.
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With earthy shades like browns, beiges, greens and olives
colouring the ramp, one thing is evident at the Wills Lifestyle
India Fashion Week (WIFW): that the roots of what inspires some of
our top notch designers are embedded in Mother Earth herself.
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The Indian fashion industry has huge potential but international
buyers feel designers are unable to capture a bigger pie in the
global market as they lack marketing skills. "Indian designers are
not famous abroad and global customers mainly want to buy branded
stuff," Kichiro Motoyama, president of Japanese fashion store Sun
Motoyama Co. Ltd, told IANS.
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White is definitely in this season as the country's top
designers have made generous use of the all-time favourite colour
in their spring and summer 2008 collections showcased at the
ongoing Wills Lifestyle India Fashion Week (WIFW) here.
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Bollywood actress Shilpa Shetty walked the Wills Lifestyle India
Fashion Week (WIFW) ramp for Tarun Tahiliani's collection "From
Kutch to Kenya" and left the audience spellbound.
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With the romance of traditional India the leitmotif, designer
duo Shantanu and Nikhil and Rina Dhaka showcased their creative
brilliance through their collections on different ramps during the
Wills Lifestyle India Fashion Week (WIFW).
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