Ghajini home video rights fetch lower price than expected
|
|
The home video rights of Aamir Khan’s super duper hit Ghajini have been
bought by Reliance Entertainment's BIG Home Video for Rs 37.50 million
that’s Rs. 3.75 crores. It is learnt that BIG Home Video is now looking
at releasing the film’s home video within the next fortnight at a big
function where Aamir Khan will also be present along with the film’s
other cast members. It was earlier speculated that the film’s rights
would be purchased for at least Rs 4.50 crores but they have been
leveled down to Rs 37.5 crores which is a good 15 - 20 per cent lower
than expected earlier.
Bollywood trade sources reveal, “The economic slowdown has impacted
Ghajini’s home video price. But the makers should be happy at the price
they have got in this on going recession.”
BIG Music and Home Entertainment, CEO, Mr. Kulmeet Makkar has commented
in this regards, “Keeping in line with the success of the film,
Ghajini’s home video is going to be the biggest home video launch ever.
We have huge plans for its home video release.”
Sampurn Media
|