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A fashion designer writing a book on fashion studies, a retail
biggie joining a fashion institute as faculty and design students
from smaller towns catching up on the latest trends at the ongoing
Wills India Fashion Week here - all this goes towards nurturing new
talent.
The Will Lifestyle India Fashion Week (WIFW) has seen scores of
students from design institutes lapping up the new creations.
"Interaction of students with the fashion fraternity members is
extremely important," Rathi Vinay Jha, director general of the
Fashion Design Council of India (FDCI), organisers of the WIFW,
told IANS.
"The fashion curriculum is static while the industry is dynamic,
hence it is very important for students to remain updated about the
changes taking place. With this kind of interaction they also come
face to face with the reality of the business," she maintained.
Last year, designer Payal Jain launched a book on fashion studies
aimed to give an insight into the fashion world and serve as a
knowledge bank for students.
Early this year, Sunil Sethi, chief executive officer of Alliance
Merchandising Company, joined National Institute of Fashion
Technology (NIFT) as a faculty member. And he feels that practical
knowledge is more important for budding designers.
"Imparting knowledge to students is a great experience! It gives
them more practical knowledge. They learn the traits of the
industry and how it functions. It also readies them to face
problems and tackle them efficiently," said Sethi.
Hi 5 duo, an initiative of FDCI, which gives 10 fresh designers an
opportunity to showcase their creations during the India Fashion
Week - the country's biggest fashion extravaganza that concludes
Sunday - is another step in this direction.
"It is FDCI's mandate to nurture budding talent and this time we
have the debut of 10 aspiring designers on the WIFW ramp," said
Jha.
Twenty-four students of the Inter National Institute of Fashion
Design (INIFD) of Bhopal, along with their faculty members, visited
the fashion fete.
"It is a learning experience for the students. It gives them a lot
of exposure, as our institute is in a city that is not very fashion
conscious. Students will gain a lot of practical experience about
how the industry functions," said Kanchan Nainani, a faculty member
of INIFD.
"It is very inspiring! A learning experience and when we present
our show at the end of our session we will make the most of what we
have learnt," beamed Mehak Kapoor, a student of INIFD.
Indo-Asian News Service
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